Blackmagic drops Cinema Camera price to $1,995

Do you like the prospect of shooting 2.5K video with Blackmagic's Cinema Camera, but turn pale at spending $2,995 for the privilege? We have good news: Blackmagic just dropped the pro video camera's price to $1,995. While that isn't exactly impulse purchase territory, it's low enough to put the greater-than-HD shooter in the same price bracket as semi-pro DSLRs. Think of the discount as consolation for delays in launching the Production Camera 4K.

This Pocket Cinema Camera and is reducing the price of its original, larger Cinema Camera. It is built around a 'Super 16mm' sized sensor (12.5 x 7mm) and can shoot Apple ProRes 422 (HQ) or lossless compressed CinemaDNG 1080 footage at 23.99, 24, 25, 29.97 or 30p. Meanwhile the company has knocked $1,000 off the price of its original, 2.5K resolution Raw-shooting Cinema Camera model.

The original Blackmagic Cinema Camera is available in both Canon EF and passive (non-autofocus) Micro Four Thirds mounts. Both will now cost $1,995. The Pocket Cinema Camera, which uses a smaller sensor but still promises 13-stops of dynamic range, uses a full Micro Four Thirds mount, allowing autofocus in addition to peaking-assisted manual focus. The Pocket Cinema Camera sells for $995.

The company says the 4K-capable Production Camera, announced alongside the Pocket Cinema Camera should begin shipping in 3-4 weeks.

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